February 14th: the most unavoidable day of the year. So why not just embrace it? Single or attached, guy or gal, gay or straight, everyone can use a little extra help getting laid this Valentine’s Day. That’s where social media comes in. Brands of all sorts are taking advantage of this Hallmark holiday to market themselves to social users and luckily, Track Social has been keeping track of all Valentine-related Facebook Tabs. Here’s a select few which can help shape how you spend the evening of February 14th:
*Wine Me, Dine Me…*
A night out and a good meal is the obvious ticket. Bonefish Grill’s “The Good the Bad and the Ugly” asks users to confess their best (or worst) memorable date stories for the chance to win a $25 gift certificate. For those who have either been swept off their feet, or have experienced a forgettable date (to put nicely), it’s time to cash in.
Meanwhile, over at White Castle, (because nothing says romance like a fast food hamburger chain), they’re turning this joint into a sit-down restaurant and offering reservations throughout the week with its “Valentine’s Day Reservations” Tab. With each reservation comes with it a free dessert, how easy and sexy! And on top of free dessert, White Castle is also allowing Facebook Fans to submit their best “lovey-dovey photo” for a chance to win matching t-shirts (yay!) and a special Valentine’s Day Dinner Kit. For a rare few, burgers, free dessert, and matching t-shirts are just what’s needed to get hot and steamy in bed.
*Retail Romance Valentines*
Tommy Hilfiger’s got a lovely Facebook Tab called “Share the Love” – an inventive way for users to make and send customized valentines through Facebook. The tab allows you to “create” your valentine in three different ways: by “knitting”, with scrabble letters, or with neon lights. “Awwws” are certainly in order. Thank you Tommy Hilfiger for realizing that it’s the little things that count. Tabs like this offer a new twist on an old idea and is definitely fun to play with. Plus, after receiving such a cute and personalized valentine, how could anyone resist?
*Show Them You’re a Good Person*
If the fastest way to your special someone’s – um – heart, is by appealing to his or her humanitarian instincts, check out Macy’s “Follow Your Heart” Facebook Tab. “Liking” Macy’s allows you to create and send a Facebook Valentine to your special someone – and for each Valentine sent, Macy’s will donate $2 (up to $250,000) to the American Heart Association’s Go Red For Women movement. Two birds. One stone.
*Back to My Place? Watch A Movie?*
Everyone knows the foreplay starts on the couch while “watching a movie.” Which movie? Doesn’t matter. So why not use your free rental from Redbox? Their “Valentines” Tab lets you send a free rental to someone. Behold! A virtual Valentine that someone might find worthwhile to receive!
This last one is pretty much a shoo-in. Aside from restaurants, retailers, and movie rental companies, the hospitality industry is another one looking to cash in on this Hallmark holiday. For example, Hotel Monteleon in New Orleans is generously helping one lucky couple get laid with its “Valentine Getaway” Tab. The process to win the romantic package getaway couldn’t be easier: after “Liking” the Facebook page, just submit some basic info. The prized package? A sweet suite at Hotel Monteleon on Valentine’s Day. But that’s not it – this getaway also includes champagne, chocolates, drinks, room service dinner, breakfast, and a restaurant gift certificate for future use. Man. Talk about the perfect recipe for romance. If that doesn’t help get you laid, nothing will.
So remember, this Valentine’s Day social media’s here to play to wingman. But if you do manage to seal the deal, a word to the wise – best not to tweet about it.